The garment industry is upgrading from processing to creating the own brand.
The garment industry is upgrading from processing to creating the own brand. The garment industry should take the road of individuality, creation of brands, high-end production and customization, and complement with the Internet to gain the development space.The garment industry can not be separated from the Internet, so that the garment industry can combine the online and offline to create differentiated clothing markets for different consumer groups and form dislocation development. The entire garment industry should be made bigger and stronger, instead of blindly low-cost competition causing the formation of a vicious circle. The garment industry should create its own brands and enhances brand image through the Internet. Besides it is even more necessary to maintain a smooth sales network through the Internet.